Outside the box graphics
AARON M. GOULD
GRAPHIC DESIGNER / PHOTOGRAPHER / BRANDING SPECIALIST
Hello, my name is Aaron Gould and I am the founder of Outside the Box Graphics and Photography which is my freelance graphic design, photography and branding company.
I hold a Bachelor of Applied Science Degree in Graphic Information Technology (BAS) from Arizona State University. I graduated Summa Cume Laude in 2010. Prior to that I graduated with honors from Pima Community College specializing in Computer Aided Drafting and Design (AAS). I have over ten years of experience in the field working with a wide variety of clients ranging from small businesses, to large corporations, to rock bands, to professional artists, and medical education and supply companies.
Video Creation and Editing
Brand Creation and Management
Marketing and Communications
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Arizona State University
Educational Outreach and Student Services
Graphic Design Specialist
Design Team Project Manager
Vendor Relations Coordinator
Photo Desk Team Manager
Currently oversee a team of one full-time employee and six part-time student graphic designers.
Manage project queue for design team utilizing project management systems including Asana, Trello and Wrike.
Design booklets, brochures, outdoor signage, banners, posters, flyers, postcards, direct mailers, email and social media graphics, PowerPoint presentations and digital displays using Adobe InDesign, Photoshop and Illustrator.
Photograph various on campus events and features for ASU Student Life articles including action shots, profiles and professional portraits in both outdoor and indoor studio environments using digital SLR and mirrorless cameras.
Edit and color correct photographs to be used in marketing materials for print, web and ASU Student Life articles using Adobe Photoshop and Lighroom.
Gather print quotes from external vendors for print production of design team projects.
Provide guidance on university brand and design standards to stakeholders and for on boarding of new team members throughout the department.
Review project overviews, time lines, objectives with stakeholders for design project requests.
Graphic Designer/Photographer/Editorial Researcher
Design editorial layouts/ads for print publication (75,000+) utilizing Adobe InDesign, Photoshop, and Illustrator
Edit and color correct photographs and design layouts prior to press checks for four-color print publication
Export print publication into electronic magazine file format for online digital viewing
Web banners designed and updated for Jetset Magazine’s website and client distribution
Collaborate with clients on ad designs and layouts meeting all deadlines from conception to final approval
Photographed the Barrett-Jackson Collector Car Auction, Scottsdale, Arizona used in editorial design layout
Design proposal/sales materials for prospective advertising partners (ex. Bentley Motors and Piaget Jewelry)
Arizona State University,
Polytechnic Campus Student Union
Assistant Coordinator for Web and Graphics
Designed artwork for marketing campaigns including PowerPoint presentations, posters, flyers, banners, brochures, newsletters, academic planners and outdoor signage from creative conception to final production
Digital proofs approved confirming adherence to the university’s branding standards and quality
Successfully collaborated with university departments requiring project specific marketing collateral from conception to final production.
Website designed, updated, and edited for the ASU Polytechnic Student Union using Drupal
Edited and color corrected photographs and design layouts prior to press checks for print and web marketing collateral
Acquired bids from outside vendors for production of print projects within a successful timeline